Any real estate agent will tell you they can help you sell your house. And, chances are, it's probably true. However, what sets apart a truly excellent agent are their attention to detail and the professional, premium services they are able to offer you to help you sell your home both quickly and for the most money.

Here are four key services that your listing agent should be providing to help you sell your home:

Professional Consultation

In your initial consultation, your agent should be getting to know all the unique features of your home that help it to stand out among others in the area. They should also provide you with listings for comparable homes and explaining exactly how the market dictates the right price for your home. They should offer you specific strategies for making cost-effective improvements that will increase your home's value and make it more attractive to potential buyers - depending on your budget and the price you're hoping to earn, this could range from cleaning and decluttering to actual physical renovations.

Professional Staging

Based on your home's condition and the quantity and style of belongings you own, your agent should offer some form of professional staging. Staging is an aesthetic service in which select furnishings and/or decor items are used to help increase your home's appeal and help buyers envision themselves living there. For some listings, actual staging (with real items brought in) is the best option; for others, simply utilizing "virtual staging" for the listing photos makes the most sense. Your agent should have both of these options available and should be able to explain which would work best for your home.

Professional Photography

Your agent should always use professional photography to help showcase your home to potential buyers. There simply is no way that a phone camera can adequately capture the scale of the rooms, or the features of the home. Professional agents know that professional photos are vital to marketing your home the right way (and attracting the most potential buyers). The best agents make sure to use high-definition photography and additional lighting as needed to make sure your home truly shines.

Professional Marketing

Your agent's marketing strategy, which should include both online and offline activities, is a key component to helping you sell quickly and for top dollar. They should be able to explain to you where, how, and (most importantly) WHY they utilize specific marketing platforms, and how that benefits you in terms of bringing in buyers. Pro tip: while still part of most agents' plan, open houses are generally not the most effective means of finding a buyer for your home! Contact me and I'll be happy to share why!

I'm happy to share that I'm a vastly experienced listing agent, a home valuation expert, a professionally designated strategy, and I utilize professional photography for all my listings. I also place a very high priority on effectively marketing your home to sell quickly, for the best price possible. If you're thinking of selling your home (whether to upsize, downsize, relocate, or because your home is in distress), please check out my seller services and don't hesitate to reach out when you're ready for a consultation!